Pinterest, Google+ and the gender divide in social media
As we set up our Pinterest page, a colleague said to me, “You know that it’s mostly women on Pinterest.” I paused. “And?…..” “Well, that’s a good thing, because our Google+ page is seen by mostly men.”...
View ArticleThe Guardian’s 10 ‘rules’ of Open Journalism… and money
Unless you’ve been living under a rock, you’ve seen the Guardian’s fantastic Three Little Pigs advert, detailing how The Guardian might tell the fairy tale in print and online using social media and...
View ArticleONA’s Social media debate: Best practices vs. bad habits
This was a great debate at the Online News Association conference. Rather than try to sum it up, I decided to post as a Q&A. Panel members included: Eric Carvin, Social Media Editor, Associated...
View ArticleThe ethics of using user-generated content
While social media platforms have vastly increased the speed by which a reader can submit content, an ONA ethics panel agreed that traditional verification of sources is more important than ever....
View ArticleWhy Canadian Press is now using Storify
For Toronto hockey fans, Jan. 9 was a big news day: the firing of Toronto Maple Leafs General Manager Brian Burke was completely unexpected. Also unexpected was how Canadian Press, the country’s wire...
View Article10 observations from my 14-day social media break up
For 14 days, this was my social media avatar. Those who know me know my relationship with social media tends towards the addiction end of the scale. At the very least it wasn’t normal. It’s not normal...
View ArticleWhy humans are better than computers at social media analytics
No, not this Data. BIG data. When it comes to understanding what is being said about you/your company/your product via social media – and whether it’s positive or negative – humans have the edge. Or,...
View Article5 fundamental things you must understand about Twitter
Such a lovely, silly name for such an important social media tool. In my last post, I wrote the five fundamental things you must know about Facebook. In it, I called Twitter a ‘sexy flirt.’ Some of my...
View ArticleDon’t Drink and Tweet – a handy guide to Twitter
I recently gave a talk about Twitter, its audience, newsjacking and more. Here’s the deck. Got any tips to share? You can leave them below, or Tweet me! Slideshare not behaving? Go here.
View ArticleNewsana: Who do you trust to tell you what’s important?
Trust is what many traditional news organizations use to promote their relevance, stating they are a trusted brand to cut through the noise. The pitch goes something like this: ‘We are a trusted brand,...
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